Website Design

Web Sites & Content

The Internet is mass communication today. Whether your organization is profit or non-profit, you need a Web face. And, it has to present you well. Visitors don’t spend more than a few seconds on a site when they search. They’re looking for information; if they don’t find it, they’re gone. I create Web sites that comply with best practices for SEO and marketing.

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Business Writing

Business Writing

We prepare résumés, business cards, flyers, product specifications & presentations that succeed. We have the experience, professionalism, and acumen to give your communications the flair and competence demanded in an increasingly competitive business world.

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Business Writing

Manuals

No one will earn a Pulitzer Prize for the Great American Technical Manual, but a bad manual can do a lot of damage. We produce manuals that are well-organized, well-written, complete, and correct.

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Business Writing

“How-To” Guides

Also called “Quick-Start” guides, these let your people get up and run with your applications quickly and easily. They rely heavily on graphics to show how to do specific job-related tasks.

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WinningBusiness Presentations

Winning Presentations

A good presentation helps you sell a product or a position. There are ways to create presentations, and there are better ways to do it.

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Feature1

One Project—One Price

Nothing ruins a project like a cost overrun. With a fixed-fee contract, you’ll know how much it will cost you. It’s a win-win situation.

Feature2

No Double-Talk

Life and profit margins are too short. Your communications must deliver value. I deliver on my commitments and add value to your products.

Feature 3

No Surprises

I deliver what I promise. I meet your deadlines. I charge only what we—your company and I—have agreed will be charged.

May 19, 2012
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You’re searching for a job; you need a very good résumé. Your circumstances don’t change your need for a good résumé—whether you’re recently graduated from university, re-entering the commercial world after raising a family, or in search of a better job with greater income, you need a good résumé.

Résumés share some things in common with Web site content: keywords and branding. One reason hiring managers and human resources staff like résumés prepared using Microsoft Word® is that they can quickly search for certain phrases or words. Yes, they perform keyword searches to identify potential candidates from amongst the hundreds or thousands of résumés they receive each day.

That’s why a technical writer may be approached (often), for example, a Unix system administrator position. This, despite the fact that the writer claims only to have written documents about Unix and Unix installations.

You are trying to sell yourself to an employer; so you are your “brand.”

I will create for you a résumé that will get you before a hiring manager. How?

  • I interview you to get all the facts that you need in your résumé
  • I prepare and give to you for your review two text or PDF proofs of your résumé—one targeted by job function; the other a reverse chronology
  • You send me the proofs with your changes
  • I return your finished résumé when you hand me your money—within one week!

 

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Sales Pitches

Business PitchSales presentation must really stand out. Anyone can build a PowerPoint presentation. I do it effectively.

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Web Sites

WebsitesI build CMS sites that let you effectively market your enterprise for a fraction of the cost you might expect.

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Product Documentation

Product documentationI develop easily used consumer documentation that reduces your customer service overhead!

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